The BBQ Source
While working at Fleishman-Hillard I created the branding for HPBA's consumer facing brand, The BBQ Source. My logo concept expands upon the flame used in the HPBA logo; but, with a new twist. Existing brand colors are combined with warm colors to create a stylized barbecue flame. The typography is clean, straightforward and references western typefaces. I was also responsible for creating their social media branding guidelines including their Twitter template and background as well as their Facebook "Welcome" tab.
Since my internship with Fleishman-Hillard ended, HPBA adopted my BBQ Source logo design as their own. The revised logo can be viewed here.